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People Power
Visa Ukraine
Svetlana Georbelidze has become head of Visa Ukraine. She will manage Visa's business in the Ukrainian market and will be responsible for the management of the Kyiv office. In this role, she reports Jean-Marc Tonti, general manager for South East Europe and CIS.
Ms. Georbelidze joined Visa International in March 2003 as area manager for CIS countries. She was responsible for the development of Visa’s business in Azerbaijan, Georgia, Armenia, Belarus, Moldova and relationship management with some Russian member banks.
She will continue to hold responsibility for Georgia, Armenia and Moldova.
Prior to Visa, Ms. Georbelidze was vice-president of several Georgian banks for seven years, with responsibility for customer service, including card business development in the market. Before that she had more than 14 years’ experience in retail and corporate banking. She was also involved in the establishment of card processing in Georgia and Azerbaijan.
Henkel Ukraine
Henkel has announced that Miroslav Krejsa has been appointed President of Henkel Ukraine. In his new responsibilities, he will succeed Dieter Knoll, who continues his assignments for Henkel in the CEE region.
As president of Henkel Ukraine, Mr. Krejsa will be responsible for the development of Henkel businesses on the Ukrainian market and represent the company in all external relations on national and international levels.
Mr. Krejsa, 39, joined Henkel in 2000 as marketing director Laundry & Home Care of Henkel Czech Republic, with responsibility for the markets of the Czech Republic and Slovakia. In 2002, he took over responsibility as sales director of this division significantly contributing to its successful business development.
In March 2005, he became sales director Laundry & Home Care of Henkel Russia and successfully implemented a comprehensive re-engineering of the whole sales structure. He developed efficient distributors’ and field steering, and advanced teams in key account and category management, trade marketing as well as in sales operations and led them in excellence to unprecedented successes in all sales KPI dimensions
Prior to Henkel, Mr. Krejsa was marketing director for Hartmann-Rico, where he was responsible for the company’s business development in the Czech and Slovak markets.
Mr. Krejsa holds a baccalaureate degree in economics from Masaryk University Brno. He speaks Czech, English, German, and Russian.
Tough Love with The Sagacious Swami of SpinAmong Ukrainian’s major politicians, who would you say is the biggest PR disaster since independence?
-Political reporter
The Willard Marketing Monthly Cover
How do we choose who will be featured on the cover of Willard Marketing Monthly each month? We don't toss darts. We don't pose the question to a soothsayerSocial Networks Benefit Helpers, Not Hucksters
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Our marketing department is comprised of women, and all are under age 30. Most of the agencies we deal with, dittoPeople Power
Svetlana Georbelidze has become head of Visa Ukraine. She will manage Visa's business in the Ukrainian market and will be responsible for the management of the Kyiv officeMy Apogee Award
In early September, it was my distinct pleasure to have been among those honored at the fifth annual Apogee Awards.The Freedom Solution: Working Without Borders
Last month marked an anniversary of sorts: Our company’s one-year experiment with what I call The Freedom Solution, a revolutionary way of working and of looking at work in Eastern Europe.
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